Brooklyn Kayak Company

Brooklyn Kayak Company: User Research Fundamentals – Custom Shopify Learning Platform

Shopform partnered with Brooklyn Kayak Company to develop a scalable and user-friendly Shopify store to support BKC’s outdoor product line and drive online growth.

• Product Variants: Variant selection for customizable product options (color, specs, capacity).

• Customer Reviews: Trustpilot integration to display verified customer reviews.

• Videography: Embedded videos to showcase product use and lifestyle content.

• Integration with major payment gateways: Google Pay, PayPal, Shop Pay, Amazon Pay.