Simone LeBlanc: User Research Fundamentals – Custom Shopify Learning Platform

Shopform partnered with Simone LeBlanc to build an elegant, user-friendly Shopify store that reflects the brand’s premium gifting experience.

Key Takeaways:

• Custom Shopify storefront designed for themed gift bundles, curated collections, and individual products.

• Advanced filtering by recipient, theme, and price for streamlined navigation.

• Gift message functionality integrated into the product detail and fulfillment flow.

• Dynamic header and mini-cart to improve user experience and conversion.

• Custom content modules for Journal, Press, and Careers to support brand storytelling.